The pilot re-export marks the beginning of the first batch of export in MERCOSUR
CAOA CHERY started today (June 5) the export of vehicles manufactured in Brazil to the Mercosur countries. In this first phase, 10 units of Tiggo 2 were sent to Paraguay. The model was chosen because it meets the requirements of the Paraguayan consumer, who wants cars with an attractive design, excellent drive ability, excellent cost-benefit and for complying with vehicle legislation established by the government of that country.
Since the creation of the CAOA CHERY brand in 2018, the company has set itself the goal of being a vehicle export hub for Mercosur. “Today we are well structured to put this strategy into action,” says Marcio Alfonso, CEO of CAOA CHERY. “It is worth mentioning that Chery has been present in Paraguay for many years, but this is the first time that CAOACHERY exports to the country,” he adds.
According to the executive, the expectation is to gradually increase the number of exported models and reach other countries in Mercosur and Latin America. “The objective is to expand our presence in other countries in 2020 and thus create an export profile for our brand”, comments Alfonso.
Tiggo 2
Equipped with a 1.5 flex engine, the Tiggo 2 is a high-performance small SUV. With the upgrading of equipment, performance and design are further improved. There are manual and automatic transmission, as well as high configuration, low configuration and other versions for consumers to choose.
The top 100 list of “2020 China Best Employer Award-Campus Recruitment Cases” has recently been released. Chery Automobile Co., Ltd. was selected into the list for the second straight year due to its outstanding campus recruitment performance amid the epidemic.
Initiated by Zhaopin, a leading talent recruiting platform, “China Best Employer Award-Campus Recruitment Cases” aims to explore the key points connecting campus recruitment brands to universities on an independent and objective ground, through a professional and scientific investigation and selection, offer university students effective “good employer” and “good work” references, and provide more outstanding cases and practical experience for employer brand building. This year over 1,400 enterprises entered the award. Apart from Chery, other renowned enterprises like Lenovo, JD and Coca-Cola are on the list.
Affected by the epidemic, China’s employment situation has become grimmer. This year 8.74 million university students are expected to graduate, up 400,000 from last year. Due to the increase in the number of graduates and the impact of the epidemic, offline job fairs have been postponed. This year graduates will face the toughest graduation season ever. To stabilize graduate employment, Chery promptly introduced innovative means such as online two-way job fair, live video job fair and employee alumni resources after the epidemic, to address graduate employment in the special period.
Besides, Chery did not forget the students that postponed returning to universities and will graduate in 2020. In the early spring, Chery pushed the knowledge of epidemic prevention by e-mail, telephone and WeChat to deliver care to every student; in the early summer, Chery frequently contacted signed students to inquire about their progress of dissertation writing and graduation time. Given that some students may delay in graduation and reporting, Chery handled special cases in special ways and a humanized manner. Teachers and students voted overwhelmingly for Chery because of its outstanding performance in campus recruitment.
Chery has established the ideal and faith of “serving the country through industry” since its founding. Over the 23 years, it has performed the social responsibility of stabilizing social employment by creating direct jobs for nearly 50,000 people, gathering over 870 automotive and automotive parts manufacturers in Wuhu to create some 150,000 jobs in the upstream and downstream sectors of the automobile industry, and creating over 10,000 jobs abroad.
Besides, to reduce the impact of the Covid-19 outbreak on local employment, Chery accelerated production resumption and develop new business fields amid the epidemic, to ensure labor use and avoid mass unemployment caused by the epidemic. Next Chery will continue to perform social responsibility, create more social value through its mature human resources management system, help to secure employment after the epidemic and warm the employment season by actual action.
Recently the General Office of the Ministry of Industry and Information Technology (MIIT) has released the “New-generation AI Innovation Key Task Undertaker List”. Chery’s “Communication System Applied in Aided Driving or Autonomous Driving Vehicles” was on the list.
MIIT started to recruit undertakers of AI innovation key tasks in December 2019, for the purpose of recruiting and selecting a number of innovators with core technologies and strong innovation capacity, breaking the bottleneck of AI development, accelerating the deep integration of China’s AI industry with China’s real economy, and promoting innovation development. Being selected into the list means Chery will take a part in national new-generation AI innovation as a major innovator.
As one of the enterprises that deployed operations in the area of intelligent driving earliest in China, Chery teamed up with the Hefei Institutes of Physical Science, Chinese Academy of Sciences in 2010 to establish an
autonomous driving vehicle technology platform. In 2018, to fully embrace intelligentization, Chery launched an intelligent strategic brand-“Chery Lion”. The platform includes five business sectors (Chery Lion Intelligent Driving, Chery Lion, Chery Lion Intelligent Win, Chery Lion Intelligent Manufacturing, Chery Lion Intelligent Travel), and covers Chery’s full life cycle from R&D to manufacturing, marketing and service. “Chery Lion” focusing on ICV and “Chery Lion Intelligent Driving” focusing on autonomous driving are the two core business sectors.
In technology reserves, Chery has worked with Baidu Apollo to launch an autonomous driving technology platform. In 2019, Chery kicked off public road tests in North America as the world’s 65th holder of California’s Autonomous Vehicle Driving Permit. On the basis of putting L2 autonomous driving vehicles into mass production, Chery is expected to achieve L3 conditional autonomous driving by 2020 and L4 highly autonomous driving by 2025.
Besides, Chery first concluded the “Cooperative Agreement on 5G Application in Autonomous Driving” with China Telecom in 2019. Under the agreement, the two sides will jointly build a 5G autonomous driving demonstration park and a united 5G intelligent vehicle laboratory, and jointly promote 5G application in the development, testing and demonstrative operations of Chery’s autonomous driving technologies. To date 5G has been fully accessible in 5G autonomous driving demonstration park.
Selecting Chery into MIIT’s “New-generation AI Innovation Key Task Undertaker List” shows the recognition of Chery’s AI achievements and the expectation for Chery’s future development. In the future, Chery will continue to push forward vehicle intelligentization, deepen operations in the AI area, follow China’s national AI strategy and advance the commercialization of intelligent vehicles.
In 2019, Chinese auto brands have achieved exports of 1.02 million vehicles, indicating achievements of Chinese auto brands’ continuous investment in R&D and quality. As one of leaders of Chinese auto brands, Chery has ranked No.1 in export of passenger vehicles among Chinese automobile brands in 17 consecutive years by 2019.
In 2019, under the international development strategy, Chery was fruitful in export. Strengthening sports marketing, launching landmark advertising, accelerating launch of new products, focusing on product quality, and expanding overseas market, Chery was extensively reported by domestic and overseas media. In particular, in terms of accelerating launch of new products, Chery has launched several new vehicle models, including ARRIZO 6, TIGGO 4 and TIGGO 8, which show Chery’s real R&D technique and vehicle-building strength.
Being a product representing Chery’s highest vehicle-building level, TIGGO 8 made its debut in Russia in March 2020. So far, TIGGO 8 as a flagship product in TIGGO family has been launched in Russia, Saudi Arabia, Ukraine, Chile and other countries. With its outstanding performance configuration, TIGGO 8 has been highly recognized and favored by consumers in overseas markets. So, why can TIGGO 8 become the vehicle favored by global users?
TIGGO 8 comes into Ukraine.
First-class quality is proved by 3,110,000 km reliability development test.
Environmental specificity of each market has given rise to personalized development requirement. Russia and Saudi Arabia respectively represent extremely cold and extremely hot conditions for vehicle use, which pose an enormous challenge to reliability of vehicle. However, TIGGO 8 has conducted the extreme environment tests (high temperature, high land, high coldness and high humidity) since the beginning of its development. Taking the high temperature test as an example, TIGGO 8 has undergone odor and thermal protection tests at 65-85℃. The data indicate that TIGGO 8 can reduce nearly 10℃ within 57 seconds at 50℃.
In addition to development verification of extreme environments, in terms of reliability test in daily driving, TIGGO 8 has performed versification on 100,000 km roads, covering various complex road conditions in downtowns, suburbs, expressways, mountains and other areas, thereby ensuring stability of all functions.
To meet global users’ diversified functional needs, besides various practical functions, TIGGO 8 is equipped with ultra-large 10.25-inch high-definition touch screen, electrically induced tail-gate, and 360° high-definition panorama image, and is also added with some intelligent configurations for “luxury vehicles”, such as RICSCS remote active cabin self-cleaning system, intelligent hand ring, etc., which are exclusive among the same segment vehicles.
Safety configuration brings meticulous care for your vehicle use.
Chery has been focusing on vehicle safety. TIGGO 8 is added uniformly with safety configurations, without limitation to safety regulations within a certain region. Besides a high-strength integrated cage-type body and 6 pieces of Bentler high-strength hot-forming steels for luxury vehicles which lay a solid foundation for its passive safety, 6-directional guard-ring airbag can protect the driver’s safety. In addition, TIGGO 8 is equipped with BOSCH’s latest generation of ESP9.3, integrating multiple active safety functions such as ABS, EBD, EBA, BOS, etc.
Moreover, the reason that TIGGO 8 is favored by overseas users is attributed to Chery’s constant layout in its powertrain. Chery has an internationally leading engine production line, with its products covering automobile, aviation and other fields. Its ACTECO engine, based on the most advanced technologies, has internationally-leading technical integration level, and reaches world-class level in main technical parameters, such as power, fuel consumption, emission, etc. Its 1.6TGDI engine was awarded “China Heart” 10 Best Engines 2019. At present, TIGGO 8 has designed several sets of powertrains according to global users’ diversified needs, which make high-efficient powertrain into TIGGO 8’s magic weapon.
TIGGO 8’s superior performance is attributed to Chery’s constant high standard. It is not hard to find the reason that TIGGO 8 is sold well all over the world.
Many people have realized the importance of owning a private car during the pandemic period. Without a car, it would be difficult to purchase life necessities or even go out. As the flagship product of Chery, TIGGO8 has become the priority choice of many family users, who are attracted by the large space and robust power of the model. Today, the users of TIGGO8 join us to reveal why this model is worth owning.
Q: When did you want to buy a car of your own?
A: I preferred taking a taxi or renting a car because it costs much less than owning my own car. However, in the pandemic period, I realized the many inconveniences of not having my own car. So I have the strong desire to purchase one.
Q: Why did you choose to buy TIGGO8 of Chery?
A: Chery products are quite famous. I learned from many friends that they have wonderful experience of driving or riding in Chery products such as TIGGO3 and TIGGO7. When selecting the vehicle, I considered my family size and the vehicle price at the same time. After making online inquiries and visiting the 4S shop, I was greatly attracted by the super-large space of TIGGO8 and the first-class feeling of its luxurious trimmings.
Q: What changes do you think have happened to your life after buying the car?
A: Before buying the car, I thought it was easy to take a taxi or rent a car. However, such approach did result in busy commune hours and inconvenience in leisure time. After buying my own car, life has become easier. I don’t have to hurry to take a taxi in rush hours; I can take my family on weekend picnic; and my life scenarios are linked in a comfortable way. During the pandemic period, I was freed from infection concerns that might be brought by taking the public transport.
Q: Well, the new car does help with your life. What do you think of the quality of TIGGO8?
A: Chery vehicles have reliable quality. In particular, as the latest flagship product of Chery, TIGGO8 has complete functions and configurations. In addition to the fascinating appearance, the model also has first-class quality in its trimmings, rapid accelerating response and strong back-push feeling. And it is most featured by the large space and robust power. As the seven-seat model, TIGGO8 has large trunk space reaching 1,930L after the back seats are laid down. The engine produces robust power with 37.1% thermal efficiency and 8.3L/100km fuel consumption.
Q: As a matter of fact, it is important for a family car to be practical and comfortable. What is the performance of TIGGO8 in configurations?
A: TIGGO8 configurations are more than its worth. But its smart bracelet brings us the greatest surprise. It can lock/unlock the vehicle and start the engine in the remote way, which works like a key. Nowadays, I only take this smart bracelet to drive the car, feeling much more convenient. Moreover, the model also has 10.25-inch console screen, panoramic reverse HD image and other practical functions, which are reliable and trustworthy. In a word, the model is more than worth the price because it improves life quality without bringing evident financial burdens.
Q: If possible, would you recommend TIGGO8 to your family members or friends?
A: Definitely yes. Among the same-class vehicles, TIGGO8 of Chery is the priority choice. Thanks to its super-large space, luxurious trimmings and intelligent configurations surpassing the same-class competitors, the model does bring me the first-class driving/riding experience. I will tell my family members and friends so that they know my feeling and the quality of Chery.
The selection of “THE LOPAL CUP” 3rd World Top 10 Transmission drawing great attention in the industry was wrapped up on April 17, 2020. Through a rigorous field test and an expert review, Chery’s flagship SUV Tiggo8 was listed among the “World Top 10 Transmissions”. This is another honor won by Tiggo8 after its 1.6TGDI engine was selected as one of “China’s Ten Best Engines” in 2019. Henceforth Tiggo8 has become a rare “double top ten” model in the industry.
The selection, organized by the China Auto Evaluation Institute, uses internationally recognized transmission evaluation index system, to evaluate entries from over 10 dimensions such as transmission ratio, transmission efficiency, lightweight, vibration and noise. With the participation of outstanding homemade and imported transmissions and models in China, the selection is the first of its kind in China and the only in the world. It is difficult to win this honor. Being selected shows the high recognition of Chery’s technical achievements inside and outside the industry, and fully proves the outstanding maneuverability of Chery products.
Chery is a tech-based Chinese auto brand, as well as the first automaker that has independently developed engine, transmission, chassis, engine management system (EMS) and platform technologies. Particularly in the transmission field, Chery started to independently develop CVT technology early in 2003, and completed a full process of independent design, validation and mass production in 7 years. During CVT R&D, Chery applied for and obtained over 40 patents in key links such as product design, processing, assembly and testing, to break the monopoly of multinational companies in high-end automatic transmission technology.
Besides, Chery has achieved a series of breakthroughs in core technical fields such as power, platform, new energy, ICV and self-driving through over 20 years of persistent efforts. By late 2019, Chery had applied for 18,601 patents and obtained 12,012 patents, including 3,540 patents for invention (30 percent of all authorized patents), ranking top in China’s auto industry.
Tremendous technical reserves have laid a solid foundation for the continuous rise in Chery’s product power, and boosted its brand and market competitiveness. According to data, Chery soared amid the industrial slump with sales of 745,000 units. Remarkably, Chery Tiggo8 was highly favored and trusted by consumers with sales of over 100,000 units in 2019.
